Manufacturing Marketing – Website Importance

Manufacturing Marketing - Website Importance You’ve spent hours creating a content marketing strategy that attracts new clients, now what? After a prospect finds your company through content, the next step is for them to visit your website. Is that sweat I see? If you’re like most manufacturing [...]

Manufacturing Marketing – Website Importance2018-09-28T00:32:33+00:00

Why Your Team is Struggling to Sell Technical Products or Services

Why Your Team is Struggling to Sell Technical Products or Services What’s the most important part of the technical sales process? Is it presenting your latest technology and innovation? Does it include having the newest product on the market? Is it being the most knowledgeable about your [...]

Why Your Team is Struggling to Sell Technical Products or Services2018-09-25T11:04:02+00:00

3 Ways to Use Value-Based Selling to Increase Sales

3 Ways to Use Value-Based Selling to Increase Sales How much do you spend on coffee per year? If you buy one latte every day before work, you’re spending well over $1,000! Why are you spending more on coffee than you did on your first car? [...]

3 Ways to Use Value-Based Selling to Increase Sales2018-09-25T11:04:13+00:00

How Manufacturing Marketing Increases Sales Through Content

How Manufacturing Marketing Increases Sales Through Content   According to IEEE GlobalSpec, 82% of manufacturing marketers attribute increased success to content creation, but only 31% of manufacturing marketers have a content marketing strategy. It’s proven that consistent marketing produces big results for manufacturers, so why don’t almost 70% of [...]

How Manufacturing Marketing Increases Sales Through Content2018-09-25T11:04:26+00:00

Top 5 Sales Tips for a New Sales Strategy

Top 5 Sales Tips for a New Sales Strategy Are you new to sales? It’s common to feel like a small fish in a big pond when you’re the rookie salesperson in an established company. After your morning scrum meeting do you find yourself thinking, “What now? Where [...]

Top 5 Sales Tips for a New Sales Strategy2018-09-25T11:04:40+00:00

How to Use LinkedIn to Increase Your Revenue

How to use LinkedIn to Increase Your RevenueWhat do you do when you have a client on your wish list, but can’t attract their attention to start a conversation?If you don’t know the right steps, it’s easy to get into a sales-circle. You try different tactics to connect with [...]

How to Use LinkedIn to Increase Your Revenue2018-09-25T11:05:10+00:00

Top 5 Steps in Choosing The Right Marketing Partnership

Top 5 Steps in Choosing The Right Marketing Partnership Marketing agencies have become a commodity and with so many people starting agencies in the last ten years, it can be difficult to find the one that fits your company. Most of these fresh marketing agencies have zero experience [...]

Top 5 Steps in Choosing The Right Marketing Partnership2018-07-24T15:16:36+00:00

Manufacturing Marketing Strategy: Where To Start

Manufacturing Marketing Strategy: Where To Start Spending the last 17 years in manufacturing, with 12 of them serving the industry's sales and marketing needs, I've noticed that the main challenge holding this industry back from better digital marketing practices is the culture shift. The manufacturing and industrial industry [...]

Manufacturing Marketing Strategy: Where To Start2018-07-24T15:41:04+00:00

How To Stand Out in Manufacturing; Does Your Value Proposition Suck?

Manufacturing Value Proposition Customer Service, Quality, and Delivery are the most common and generic value propositions out there...that won't get your attention from OEM's. I've worked with 100's of manufacturing companies helping them increase their revenue through our Sales and Marketing programs. With some we're heavily involved while [...]

How To Stand Out in Manufacturing; Does Your Value Proposition Suck?2018-07-22T15:10:22+00:00

How much would you pay, for more sales?

Increasing Your B2B Sales Sales are down, your team doesn't have anything amazing in the pipeline to close so what's your next move? Place an ad in your industry magazine that will only produce a hole in your pocket instead of phones ringing off the hook? Crack the [...]

How much would you pay, for more sales?2018-07-22T15:09:52+00:00
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