SOCIAL MEDIA MARKETING AGENCY
Your Social Presence
Your potential customers are on Social Media—that’s a fact. If you sell B2B, many of the prospects you need to reach are already on LinkedIn, just waiting for you to make a connection. This isn’t just a tool for job hunters; this is a limitless professional network that can flood your sales funnel with qualified leads. Is your social media marketing agency driving your brand awareness? Are you managing everything internally?
To some, Facebook may seem as a place for “kids” however almost all people have a profile. The key to understanding social media is to first know what the mindset of the user is when they’re on the platform, LinkedIn / Facebook / Instagram all need to be treated differently. Once you understand that, your marketing strategy gets easier. As a top social media marketing agency, our playbook gets results.
If your marketing strategy doesn’t include a social media marketing, you’re missing out on a powerful opportunity to engage with your prospective clients. We’ve developed a full suite of social media advertising strategies to capture leads from the ever-expandin networks.
We understand that one of your most time-consuming and challenging tasks is prospecting for new business, and the most difficult part of that process is identifying qualified leads. We help reverse-engineer your approach to online prospecting and a drive strategic demographic into your sales funnel through proven social media marketing agency tactics and a robust social media marketing strategy. We bolster your social media presence for maximum effectiveness and implement a strategic program specifically designed to help you convert your social connections to sales.
FACT: The top two issues we see clients faced with; focusing on the wrong social media platform and not being able to devote the resources to the process. This is not a short term game, it takes time and a significant effort.
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LinkedIn, Facebook, Instagram
Social Media Marketing Agency
We manage your company pages to motivate your prospective clients to take action, a key aspect of working with a social media marketing agency. We ensure your brand has a consistent presence and delivers content worth engaging with, which is a critical component of your social media marketing strategy.
Depending on if your B2B or B2C, we develop a strategic plan to achieve your goals and track with monthly KPI’s and our social media marketing agency delivers results.
The informed customer era began years ago and people do a lot of research before they choose to engage with a company or brand. The goal is to reduce that timeframe and provide as much relevant content that helps your brand get found and get engagement. By hiring a top social media marketing agency like 5 Fold Agency, we can either help with the heavy lifting or manage it all for you.
For B2B clients; When people are logged into LinkedIn, their attention is on their professional lives — they’re in business mode. They’re in the mindset to read content related to their industry, build their network, evaluate job opportunities, explore brands and businesses in their market, and more. Their attention is on business, and yours should be too.
Once our clients come on board and we develop our strategic social strategy with them, we provide monthly reports tracking the KPI’s and goals of the initiative. Our clients typically see a 2x – 7x increase in engagement & impressions, by assisting with the sales pipeline we provide high quality traffic through the social pages.
We create custom branded graphics to post on your page weekly as a brand awareness strategy to fill up the full width on someone’s social feed. The informed customer era emerged years ago and people are doing a lot more research before they purchase, they are also doing it on their time.
By creating graphics with native copywriting and a link to a site, you are enticing the user with the graphic and then educating on your site. These graphics can also be used for any PPC advertising campaign or brand collateral to be used for other purposes.
If needed, we can come on-site for a content shoot to have all updated images for your marketing campaigns. All graphics follow brand guidelines, we also create graphics for all content marketing postings.
Social PPC; LinkedIn, Facebook and Instagram
Social Media Advertising
The most effective and quantifiable advertising campaigns for B2B & B2C companies. Using social media advertising, you have the ability to deliver strategic content to a targeted audience composed exclusively of key decision makers. Whether it’s graphics, text, images, videos or articles, your content must be purposeful and well designed to yield results. Users have ad blindness—they ignore all but the most relevant and engaging ads.
We help you reach your target audience by mapping out a strategic content plan, developing high quality content, executing the posting process, and tracking audience engagement and results.
Even though the cost-per-click (CPC) varies on campaign type and social platform, LinkedIn can be higher than SEM (up to ~$15/click), the quality of the traffic is well worth the spend. Because you have 100% control over your audience, accidental clicks are limited and the bounce rate is low. With only $500–$5K per month, social media advertising will deliver a better return on investment than any other advertising tactic.