5 Things That Made NADA 2020 Different This Year

Jul 16, 2021


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1. Virtual Format

NADA 2020, the premier automotive industry event, made a significant shift this year by transitioning to a virtual format. This change allowed participants from around the world to attend without the need for travel, resulting in a truly global audience. By leveraging advanced technology, participants were able to engage with exhibitors through virtual booths, attend live sessions, and network with industry professionals, all from the comfort of their homes or offices. The virtual format provided convenience and accessibility, which proved to be a game-changer for NADA 2020.

2. Enhanced Networking Opportunities

One of the standout features of NADA 2020 was the innovative networking opportunities it offered. Through virtual networking lounges, attendees had the chance to connect with peers, industry experts, and potential partners in a relaxed and informal setting. The virtual nature of the event made networking more efficient, allowing participants to explore new business relationships and exchange ideas. The enhanced networking opportunities truly set NADA 2020 apart from previous years, fostering meaningful connections and collaborations within the automotive industry.

3. Interactive Exhibitor Experience

Despite the shift to a virtual environment, NADA 2020 ensured that exhibitors had a powerful platform to showcase their products and services. The interactive exhibitor experience provided a dynamic and immersive showcase of the latest innovations in the automotive industry. Attendees could explore virtual booths, watch product demonstrations, and interact directly with exhibitors through live chat and virtual meetings. This comprehensive exhibitor experience added value to NADA 2020, offering participants an opportunity to stay informed about the latest industry trends and developments.

4. Diverse Session Topics

NADA 2020 offered a wide range of session topics covering various aspects of the automotive industry. From dealership management to digital marketing strategies, participants had access to comprehensive sessions led by industry thought leaders. The diverse session topics ensured that attendees could tailor their experience to their specific interests and needs. Whether you were looking to expand your knowledge on emerging technologies or gain insights into effective sales techniques, NADA 2020 had sessions to cater to your interests. The wealth of information provided during the event was a significant differentiator, attracting professionals from all segments of the automotive industry.

5. Post-Event Resources

NADA 2020 didn't end with the virtual event itself. Participants were granted access to post-event resources, ensuring that the learning and networking opportunities extended beyond the event dates. These resources included recordings of sessions, downloadable materials, and additional industry insights from expert speakers and exhibitors. By providing access to these resources, NADA 2020 offered ongoing value to participants, allowing them to revisit and reinforce their learning long after the event concluded.


In conclusion, NADA 2020 was a remarkable event that surpassed expectations with its innovative approach. The virtual format, enhanced networking opportunities, interactive exhibitor experience, diverse session topics, and post-event resources all contributed to making NADA 2020 a standout experience. At 5 Fold Agency, we understand the importance of staying up-to-date with industry trends and remaining connected with peers and partners. That's why we offer expert consulting and analytical services to help businesses thrive in the ever-evolving landscape of the automotive industry. Contact us today to find out how we can assist you in achieving your business goals.

Kian Gawde
Great move by NADA 2020! The virtual format made it accessible to all, bringing the global automotive community together seamlessly. Well done!
Nov 10, 2023
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Great move by NADA 2020! 💯 Virtual format made it accessible to all. 🌍👏
Oct 9, 2023